“The Secret of Getting Ahead Is Getting Started”
The Entrepreneurship Cell of Birla Institute of Management Technology, Greater Noida, in association with the Atal Incubation Center- BIMTECH, organized a three-day entrepreneurial carnival, UDYAMI 7.0, from 26th August to 28th August 2019. This event was formally inaugurated by Dr H. Chaturvedi, Director, BIMTECH along with Dr Anupam Varma, Deputy Director, Prof KM Chari, Dean- Students Welfare, Dr Manosi Chaudhuri, Faculty and Dr Abha Rishi, CEO of AIC-BIMTECH. This was followed by enlightening dialogue deliveries to the students.
The event witnessed the active participation of students from all the branches, where they showcased their managerial and entrepreneurial skills right from the procurement of resources, organizing their inventory, managing their budgets and finally delivering value to their customers through various stalls at the Activity Plaza. The stall owners came up with unique names for their stalls, attractive decoration ideas and out of the box products and service ideas to lure their customers. Some of the major attractions from each stall were sportswear, handmade jewellery, funky mobile covers, different types of momos, nachos with a twist, water balls, etc. Students impressed their visitors by various kinds of selling techniques like a nice and unique welcoming gesture, fast services, mouth-watering culinary presentations etc. In order to enhance audience engagement, the event was accompanied by various cultural programs like dance performances, poem recitations and various games.
On the concluding day of the event, all the stalls were evaluated on various parameters like Product/Service Uniqueness, Promotion and Stall Décor, Revenue Generated and Adherence to Rules and Regulations to assess the “Starpreneur of Bimtech”. After scrutinizing the performances of all the teams, Section C of PGDM emerged as the winner and was rewarded with a Cash Prize of Rs 25000. Udyami 7.0 succeeded out to be a foreground for all the future entrepreneurs giving them an essence of the actual marketing environment in the real world along with the development of their entrepreneurial & business skills.
